I’m Matt Wood.
For over a decade I’ve illuminated great brands & worthy causes by bringing people together with authentic messaging that truly speaks to them.
Brands with customers. Towns with tourists. Students with experience. Causes with support.
I’m a copywriter & brand consultant who has worked across industries, from underground zines to top tech firms.
Whatever your business, whomever your audience, we can make it work.
WoodWorks for…
Brands
Good brands are more than a set of promises. They’re dependable, distinctive, and charismatic. Character doesn’t come pre-packaged, we build it together.
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Causes
Changing minds, habits, even the world: it all takes persuasion. You may have the facts on your side, but people need trust, excitement, and character to buy-in.
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Film & Media
Sometimes the imagery can do the talking, but it starts long before the screen. Funding pitches, shooting scripts, voice overs & animation bring the vision to life.
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Products
Whether you’re on a mission to beautify or shake things up, off-the-shelf marketing doesn’t value your product. Wear your brand with style, from packaging to purchasing experience.
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Startups
Every company starts with an idea. You know the market, you understand your purpose, but you need to announce yourself to the world. And make sure you’re heard.
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Tourism & Investment
You not only need to put yourself on the map, but on people’s radar too. Tell your story in your own authentic voice, combining local knowledge with global vision.
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WoodWorks with…
…and in their own words…
Holly Stead
Brand Manager & Creative Consultant
Citizen Me, Good Jumper Club
“He has an incredible way of
speaking to customers as they
want to be spoken to; not just
selling, but capturing the feeling
they want. He brought our
brand to life & helped it really connect
with customers, while making
the complex accessible & engaging.”
David Jinks
Producer & Creative Director
Fridge Productions
“Matt has delivered superbly crafted work for a wide variety of projects and clients, including early charity campaigns that highlighted the Syrian refugee crisis & films that brought considerable investment & tourism to a too often previously overlooked region.”
Iain McPherson
Co-founder & CGO
BigBite
“We’ve worked with Woody (Matt) since the early days of Big Bite & he’s been an asset to our brand and our clients throughout our growth as an agency & WordPress VIP partner.”
Daniel Beattie
VP of Development Operations
getregistered
“Matt played a key role in our journey at RoundtableHQ as the business evolved and we built getregistered. Always in tune with what each audience needed – leads, software onboarding, power users, sales teams, planners, hotel guests – as well as being great to work with.”
WoodWorks 